Winning strategy of the metaverse
RTVC’s winning metaverse strategy. This company, which is at the forefront of technology, participated in a virtual event created for Colombia 4.0 in collaboration with Ticket Code. The special edition took place in a virtual world created by La Colonia Metaverse technology, a registered trademark.”
For RTVC, it has been a truly unique experience! Attendees enjoyed a completely virtual experience, in an event that had over 400,000 attendees, and featured 3 days of live
broadcasts in Spanish, English, and sign language. The event had 11 auditoriums, more than 80 stands, in which over 80 exhibitors gave talks and conferences on software and IT, with 16 connected countries. rtvc.gov.co, in partnership with Ticket Code, was a part of this #MinTic event, powered by the technology of La Colonia Metaverse.
Who and what is RTVC?
RTVC: We are an indirect decentralized entity, with the character of a partnership between public entities of the national order, with the main function of programming, producing and broadcasting the public channels of National Television: Señal Colombia, Canal Institucional; as well as the National Public Broadcasters, National Radio of Colombia and Radionica.
RTVC: As part of the convergence process, the Public Media System has advanced to offer all Colombians services and digital content through its web pages, among which its online stations Señal Clásica, Señal Digital, Radionica 2 and Radionica 3 stand out. RTVC Sistema de Medios Públicos is committed to the evolution towards a contemporary, dynamic, attractive radio, television and web that is closer to the audience to promote and strengthen the cultural and educational development of the inhabitants of the national territory.
La Colonia Metaverse
The colony achieved in record time the construction of a virtual world of more than 170,000 square meters, modeled.
With the vision of a team of architects focused on the construction of virtual worlds, 3D modelers, conceptual artists, front end programmers, backend programmers.
With the support of Google cloud platform, where in record time more than 150 people managed to create production of 11 live broadcasts, more than 150 3D virtualized spaces, multi-device technology and the support of more than 300 agencies in audiovisual production.
A platform created by the team at The Data Culture, with a focus on creating virtual worlds for a variety of exhibitors, where emphasis is placed on information, education, and culture.
The colony has a metaverse that aims to meet the needs of users, providing an unforgettable experience.