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Explore the digital future with WISE in Col 4.0

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Winning strategy of the metaverse: WISE

Wise, a technology-forward company, joined the virtual event created for Colombia 4.0 in partnership with Ticket Code. In a special edition held in a virtual world created by the La Colonia Metaverse technology, a registered trademark.

For WISE, it has been a truly unique experience! Attendees enjoyed a completely virtual experience, in an event that had over 400,000 attendees, and featured 3 days of live

broadcasts in Spanish, English, and sign language. The event had 11 auditoriums, more than 80 stands, in which over 80 exhibitors gave talks and conferences on software and IT, with 16 connected countries. wiseinmedia.com,   in partnership with Ticket Code, was a part of this #MinTic event, powered by the technology of La Colonia Metaverse.

Who and what is WISE?

Wise In Media, is a laboratory of design and research of new technologies, works under the concept of TRANSMEDIA that shows ideas, concepts or products through different multimedia and digital platforms. We manage 6 product lines, Interactive, Animation, Video Games, Web Content, Applications and Brand Activations, these are integrated with each

other, seeking to generate new experiences to the public.

Wise In Media is an integrated consultancy group operating worldwide with dedicated teams and established brands in strategy consulting, external and internal marketing communications, creation and hosting of world-class summits, multi-channel content generation and proprietary media.

La Colonia Metaverse

The colony achieved in record time the construction of a virtual world of more than 170,000 square meters, modeled.

 With the vision of a team of architects focused on the construction of virtual worlds, 3D modelers, conceptual artists, front end programmers, backend programmers.

With the support of Google cloud platform, where in record time more than 150 people managed to create production of 11 live broadcasts, more than 150 3D virtualized spaces, multi-device technology and the support of more than 300 agencies in audiovisual production.

A platform created by the team at The Data Culture, with a focus on creating virtual worlds for a variety of exhibitors, where emphasis is placed on information, education, and culture.

The colony has a metaverse that aims to meet the needs of users, providing an unforgettable experience.

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