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“Exploring the Future: Col 4.0”


TASCON Publicidad & Marketing

Winning strategy of the metaverse

The digital age has led us to explore new ways to connect and learn, and Col 4.0 TASCON Publicidad & Marketing, was a clear example of this. For three days, live broadcasts were made in several languages, including Spanish, English and Sign Language. This allowed a diverse and global public to participate and enjoy the talks and conferences presented by more than 80 exhibitors in 11 virtual auditoriums.

For TASCON Publicidad & Marketing, it has been a truly unique experience! Attendees enjoyed a completely virtual experience, in an event that had over 400,000 attendees, and featured 3 days of live

broadcasts in Spanish, English, and sign language. The event had 11 auditoriums, more than 80 stands, in which over 80 exhibitors gave talks and conferences on software and IT, with 16 connected countries.TASCON Publicidad & Marketing, in partnership with Ticket Code, was a part of this #MinTic event, powered by the technology of La Colonia Metaverse.

Who and what is TASCON Publicidad & Marketing?

TASCON Publicidad, where we advise SMEs and large companies regarding marketing, advertising, graphic design, web and all kinds of strategies related to having a better image and experience in front of customers, thus improving perceptions, sales, solving problems and solving good moments with the final consumer.

TASCON Front-end Design · Graphics · Sales Operations · Leadership · Opportunity Identification · English · Sales Strategy · Integrated Marketing · Social Media Marketing · Branding · Brand and Identity · Digital Strategy · Graphic Design · Microsoft Office · Buying of advertising spaces · Logo design · Strategy.

La Colonia Metaverse

The colony achieved in record time the construction of a virtual world of more than 170,000 square meters, modeled. With the vision of a team of architects focused on the construction of virtual worlds, 3D modelers, conceptual artists, front end programmers, backend programmers.

With the support of Google cloud platform, where in record time more than 150 people managed to create production of 11 live broadcasts, more than 150 3D virtualized spaces, multi-device technology and the support of more than 300 agencies in audiovisual production.

A platform created by the team at The Data Culture, with a focus on creating virtual worlds for a variety of exhibitors, where emphasis is placed on information, education, and culture. @The metaverse colony that aims to meet the needs of users, providing an unforgettable experience.

Explore the digital futureYánsè
Three Days of Live Streaming at Col4.0 Virtual Event